want to join? this is day 1 of our startup journey as two nyc students.

this is the beginning of everything.

hi there,

we’re benji and gabriele, two college students in nyc who met each other in a random park, and decided we will build a self-improvement app startup in 60 days together as a goal.

we thought it’d be fun to document the whole process and share it with you—because why not?

our first product, Pillar, is a self-improvement mobile app designed to help you achieve your goals, track habits, and build the life you want. We’re pouring our hearts into making it the ultimate tool for personal growth and productivity.

this week we:

• designed our first prototype (it’s kinda cool, ngl).

• sketched out a business model (it actually makes sense… we think).

• figured out how to balance being startup founders and just being a student.

if you’re into seeing what happens next, follow along here:

thanks for being here. we’re excited to share the journey with you. if you have any inputs, please let us know! we really appreciate any opinions.

contact benji: personal website

contact gabriele: personal website

cheers,

benji & gabriele